gendered advertising | Page 2 of 2 | The Mary Sue

Subscribe Login

Latest gendered advertising Stories

“DC Super Hero Girls” Announced For Marketing Apparel, Action Figures, and TV to Girls!

By Jill Pantozzi Apr 22nd
Disappointed, But Not Surprised: Disney Excludes Black Widow From Avengers: Age of Ultron Merch

By Sam Maggs Apr 21st
George Lucas: I Made Strange Magic “Because You’re Not Supposed to Make [Adventure] Movies for Girls”

By Susana Polo Jan 19th
Thanks To Vocal Star Wars Fans, Disney Stores Will Be Stocking Princess Leia Merchandise Soon

By Jill Pantozzi Jun 5th
What Happens To Gendered Advertising When You Swap Audio & Video?

By Jill Pantozzi Apr 9th
BuzzFeed Swaps Actresses for Actors in Sexist Commercials

By Susana Polo Mar 18th
The Women Of Star Wars Rebels: First Impressions Count

By Jill Pantozzi Feb 26th
Things We Saw Today: NYCC’s Super Best Friends Forever Poison Ivy Exclusive

By Rebecca Pahle Sep 13th
What Ads For Women Look Like (To Women) [VIDEO]

By Brooke Jaffe Aug 12th
Have You Read Robert Galbraith’s New Book? No? Surprise! He’s Actually J.K. Rowling.

By Jill Pantozzi Jul 14th
This Little Girl Has Something To Say About Black Widow Avengers Action Figures [VIDEO]

By Jill Pantozzi Jul 11th
Selling Video Games To Women – Is It Really That Hard?

By Becky Chambers Jun 21st
Nintendo’s New 3DS Campaign Aims for Female Gamers With Gabrielle Douglas and Other Stars

By Zoe Chevat Sep 21st
Does Google Not Understand Women Or Just Geek Women?

By Jill Pantozzi Jan 27th
FINALLY: Axe Makes a Body Spray For Ladies (Barf)

By Jamie Frevele Jan 9th
Do Gendered Toys & Playtime Have Their Place Or Is It All For Profit?

By Jill Pantozzi Dec 30th
No Can Do Ladies, Dr. Pepper Ten Is For Men

By Jill Pantozzi Oct 10th
Baby Carrot Ads Make Fun of All Kinds of Advertising Stereotypes; Are Still Ads

By Jamie Frevele Jul 6th
Advertising Execs and Their Underestimated Audience

By Jamie Frevele Feb 21st