gendered advertising | The Mary Sue

Subscribe Login

Latest gendered advertising Stories

“Lady-Friendly” Doritos Are the Latest in Unnecessary and Confusingly Gendered Products

By Feb 5th
Ads That Perpetuate Gender Stereotypes Are Being Banned … But Not in the U.S.

By Jul 18th
Someone Please Explain to Me Why This Razor Has Boobs

By Apr 25th
Toy Store Commercial Casually Tosses Gender Norms Aside, Is Great as a Result

By Oct 5th
Sexist Ads Don’t Work, So Unilever Has *Gasp* Decided to Actually Stop Making Them

By Jun 23rd
Excluding Female Characters From Merchandise Doesn’t Just Impact Girls

By Apr 5th
LEGO’s The Force Awakens Millennium Falcon Wins ‘Boy Toy of the Year’ Award, Whatever That Means

By Feb 18th
Things We Saw Today: Target Adds Gender-Neutral Decor for Kids

By Feb 10th
Hasbro Excludes Rey and Captain Phasma From Action Figure Set, History Repeats Itself

By Nov 13th
Party City Allegedly Bans Woman from Company Facebook Page for Criticizing Sexist Costumes

By Sep 25th
Witness the Power of Gender-Neutral Toys In Awesome Star Wars Target Ad

By Aug 27th
This May Be the Captain Phasma Action Figure We’re Looking For

By Aug 14th
I’m Concerned There Aren’t Enough Dudes In This Marvel Risk Game (Psyche)

By Aug 12th
Netflix Genders Its Titles For Sexist “Day Without Sports” Press Release

By Jul 14th
DC Unveils New Interactive Look at Its Promising “Super Hero Girls” Line

By Jul 8th
We Are Not Impressed With Game Companies’ Apparel Options for Women

By Jun 24th
Warner Bros. Promises Tons of Stand-Alone Wonder Woman Merch for Upcoming Film Slate

By Jun 8th
UK Disney Store Scraps Gendered Toy Categories After 8-Year-Old Aspiring Darth Vader Complains

By Jun 4th
First Trailer for Batkid Documentary Batkid Begins Is Here, Just as Emotional as You’d Expect

By May 21st
Gendered Toy Categories Disappear From Amazon.com Sidebar, Giving Us Hope for the Future

By May 7th