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Apple TV’s Best New Show Got the Season 2 Renewal Fans Were Hoping For

three men standing in a hall

Apple TV’s current pop culture phenomenon is going to be getting more episodes before the first season’s finale even airs.

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If you’ve been online at all, then you know that Widow’s Bay has been dominating conversations online. Now, the Apple TV show is confirmed for a second season ahead of schedule. The streamer is known for a sizable collection of quality shows. So, this is really great to hear.

Variety reported that Widow’s Bay showrunner Katie Dippold has also signed with Apple TV on a multi-year overall deal. On June 17, you can catch the end of season 1 on the streamer. Expect this phenomenon to build with the news of a A

Dippold told Variety, “Season 2 is about how everything is great on island and there’s nothing to worry about.” A sly joke that will please the fans who have been on this journey across season 1.

Clearly, Apple TV is excited as well. Matt Cherniss, head of programming for the streamer, offered a statement upon the news of the season two renewal for Widow’s Bay.

From the moment audiences arrived in Widow’s Bay, they’ve been hooked on every eerie mystery, unexpected laughs, and cursed secret that Katie, Hiro, Matthew, and the entire team have created,” Cherniss explained. “It’s become one of those shows everyone’s talking about, and we’re thrilled to see audiences continue to embrace it. We can’t wait to return for another season.” 

Will Widow’s Bay Get A Season 2?

three people sitting during Widow's Bay.
(Apple TV)

Well, yes. But, not before that season finale next week! Widow’s Bay fans are going to get ahead of themselves with this announcement. Before the news even broke, Reddit was already hypothesizing about what a possible second season would look like. 

Interestingly, What’s really helped Widow’s Bay is that the viewership has run completely against what you would expect from these big streaming shows. Namely, it’s adding more viewers every week.

Let me explain, OK so most big streaming series start off with a massive viewership number because it’s the newest thing on the platform. The streamer company itself touts that massive number as a way to try and draw in new audiences to check out their show.

But, usually it doesn’t occur that way. Instead, because there’s new things coming out every week, that viewership number usually goes down. Well, unless you got the weight of a true cultural behemoth on your hands. Then, you’re fine.

 For what it’s worth, Widow’s Bay seems like one of those big cultural moments. Along with The Vampire Lestat, This is the most talked about show on television. (Non-Love Island category, just so we’re clear!)

 If this sounds familiar, it’s because that’s how old TV functioned back in the broadcast era. The shows that broke through were the ones that got to continue onward. The streaming landscape is just a little bit more crowded which leads to a lot more of these shows not reaching the finish line. Couple that with rising budgets and that’s how we end up here.

What Is The Show About?

 As an added bonus, because there’s a season two coming, new viewers are more likely to jump on board. Some of the audience has expressed frustration at the idea that they’ll start a show and then it’ll get left on a cliffhanger.

 This depresses viewership in subtle ways as well. The easiest way to remedy that? Give things a chance to find their audience and you reap the benefits down the line. For those of you looking to take the plunge, here’s what Widow’s Bay is about on Apple TV.

Apple writes, “In ‘Widow’s Bay,’ something lurks beneath the surface. Mayor Tom Loftis (Rhys) is desperate to revive his struggling community. There’s no Wi-Fi, spotty cellular reception and he must contend with superstitious locals who believe their island is cursed. He wants these people to respect him. They don’t. They think he is soft and cowardly. And he is.” 

“But Loftis is determined to build a better future for his teenage son and turn the island into a tourist destination,” they continue. “Miraculously, he succeeds: tourists are finally coming. Unfortunately, the locals were right. After decades of calm, the old stories that seemed too ludicrous to be true start happening again.” 

(Photo Credit: Apple TV)

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Teresia Gray (She/Her) is a writer here at the Mary Sue. She's been writing professionally since 2016, but felt the allure of a TV screen for her entire upbringing. As a sponge for Cable Television debate shows and a survivor of “Peak Thinkpiece,” she has interests across the entire geek spectrum. Want to know why that politician you saw on TV said that thing, and why it matters? She's got it for you. Yes, mainlining that much news probably isn’t healthy. Her work at the Mary Sue often includes political news, breaking stories, and general analysis of current events.