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Toy Story 3 Flashmob: Probably the Most Endearing Marketing Effort You’ll See Today

These squeeze-toy-alien-headed dancers were part of a clearly rehearsed but well meaning flash mob that materialized at some point during the opening day of E3 to publicize Toy Story 3: The Video Game.  Why did we not hear about this until now?  Allow Kotaku to explain:

Opening day? Let’s see, that puts me at the Sony press conference, cursing at the internet and tapping away at my netbook’s tiny keyboard. Not a fair trade, methinks.

Ok, so this isn’t the most impressive flashmob we’ve ever seen.  (Although teaching all those dance movies can’t have been easy.)  So why did I choose to put it up here?

Could it be because:

  1. It’s still pretty cute and the song is catchy?
  2. Toy Story 3 the movie is pulling a 91% positive rating from Metacritic, and 99% positive from Rotten Tomatoes?
  3. I can’t go see Toy Story 3 until next Friday?

The world may never know.

(via Kotaku.)

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Susana Polo thought she'd get her Creative Writing degree from Oberlin, work a crap job, and fake it until she made it into comics. Instead she stumbled into a great job: founding and running this very website (she's Editor at Large now, very fancy). She's spoken at events like Geek Girl Con, New York Comic Con, and Comic Book City Con, wants to get a Batwoman tattoo and write a graphic novel, and one of her canine teeth is in backwards.