Toy Story 3 Flashmob: Probably the Most Endearing Marketing Effort You’ll See Today
These squeeze-toy-alien-headed dancers were part of a clearly rehearsed but well meaning flash mob that materialized at some point during the opening day of E3 to publicize Toy Story 3: The Video Game. Why did we not hear about this until now? Allow Kotaku to explain:
Opening day? Let’s see, that puts me at the Sony press conference, cursing at the internet and tapping away at my netbook’s tiny keyboard. Not a fair trade, methinks.
Ok, so this isn’t the most impressive flashmob we’ve ever seen. (Although teaching all those dance movies can’t have been easy.) So why did I choose to put it up here?
Could it be because:
- It’s still pretty cute and the song is catchy?
- Toy Story 3 the movie is pulling a 91% positive rating from Metacritic, and 99% positive from Rotten Tomatoes?
- I can’t go see Toy Story 3 until next Friday?
The world may never know.