Ancient Lego Ad Lets Boys Be Engineers, Girls Be Architects
All this has happened before...
Join us, back in the days when toy commercials actually weren’t targeted at kids, and instead mostly at adults looking for a toy that would engage their children in a way that at least made them feel like good parents. Lego has shown some evidence in recent years of not living up to their original focus on being a unisex toy (check out Crystal Smith‘s look at Lego lineups and advertising here. She also brought us these boys/girls toy advertising word clouds). In this video, from 1960, the happy homemaker is literally that.
(via Laughing Squid.)
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