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Latest gendered advertising Stories
“DC Super Hero Girls” Announced For Marketing Apparel, Action Figures, and TV to Girls!
By
Jill Pantozzi
Apr 22nd
Disappointed, But Not Surprised: Disney Excludes Black Widow From
Avengers: Age of Ultron
Merch
By
Sam Maggs
Apr 21st
George Lucas: I Made
Strange Magic
“Because You’re Not Supposed to Make [Adventure] Movies for Girls”
By
Susana Polo
Jan 19th
Thanks To Vocal
Star Wars
Fans, Disney Stores Will Be Stocking Princess Leia Merchandise Soon
By
Jill Pantozzi
Jun 5th
What Happens To Gendered Advertising When You Swap Audio & Video?
By
Jill Pantozzi
Apr 9th
BuzzFeed Swaps Actresses for Actors in Sexist Commercials
By
Susana Polo
Mar 18th
The Women Of
Star Wars Rebels
: First Impressions Count
By
Jill Pantozzi
Feb 26th
Things We Saw Today: NYCC’s
Super Best Friends Forever
Poison Ivy Exclusive
By
Rebecca Pahle
Sep 13th
What Ads For Women Look Like (To Women) [VIDEO]
By
Brooke Jaffe
Aug 12th
Have You Read Robert Galbraith’s New Book? No? Surprise! He’s Actually J.K. Rowling.
By
Jill Pantozzi
Jul 14th
This Little Girl Has Something To Say About Black Widow
Avengers
Action Figures [VIDEO]
By
Jill Pantozzi
Jul 11th
Selling Video Games To Women – Is It Really That Hard?
By
Becky Chambers
Jun 21st
Nintendo’s New 3DS Campaign Aims for Female Gamers With Gabrielle Douglas and Other Stars
By
Zoe Chevat
Sep 21st
Does Google Not Understand Women Or Just Geek Women?
By
Jill Pantozzi
Jan 27th
FINALLY: Axe Makes a Body Spray For Ladies (Barf)
By
Jamie Frevele
Jan 9th
Do Gendered Toys & Playtime Have Their Place Or Is It All For Profit?
By
Jill Pantozzi
Dec 30th
No Can Do Ladies, Dr. Pepper Ten Is For Men
By
Jill Pantozzi
Oct 10th
Baby Carrot Ads Make Fun of All Kinds of Advertising Stereotypes; Are Still Ads
By
Jamie Frevele
Jul 6th
Advertising Execs and Their Underestimated Audience
By
Jamie Frevele
Feb 21st