The gentlemen of the musical group OK Go make good music, but they make tremendous videos. They dance on treadmills, skydive in cars, and make elaborate Rube Goldberg machines all in the hopes that you’ll be entertained. When it comes to the video for their new single “I’m Not Through” they’ve decided to sit this one out and hand the reins over to you with a contest where fans can make their own video for the song.
The band partnered up with Saatchi & Saatchi and Talenthouse to ask people to come up with an original video for the song. To give you a vague idea of what they’re looking for lead singer Damian Kulash said “make a good video… a boundary pushing video.” That’s easy to say when you’re the singer of the band that sets those boundaries with their videos.
For reference, here’s the song for which they want a video:
The details are available on the Saatchi & Saatchi website, but here’s what they want put simply:
Using OK Go’s brand new track (yes, brand new track) ‘I’m Not Through’, produce an amazing music video and simply submit by clicking on ‘Participate’ on this page. And don’t forget to read the Official Rules.
The grand prize winner will have their work shown as part of the Saatchi & Saatchi New Directors’ Showcase in Cannes, featured on Talenthouse and OK Go’s official sites, and it could even be used as the official music video for the song pending the band’s approval.
So there you have it. Just make an amazing, mind-blowing wonderful music video for the new OK Go song. How hard could that be?
- I should set my Urinal Gaming System video to the new OK Go song and submit it
- This sea lion can bop its head to music, and would probably be great in a video
- OK Go explained primary colors on Sesame Street
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