Gene Simmons has a lot more going on upstairs than you might think. In a recent interview with Industry Gamers, the legendary long-tongued bassist for KISS showed his business accumen while discussing the various projects he's working on, including a digital translation service called Orstbo (did you know Simmons speaks five languages? Crazy!). Dear to his heart is an effort to take the KISS brand to places it has never been before, such as a Hello Kitty line and appearing in Archie Comics. However, Simmons dropped a real bunker buster by saying that he's working on an Angry Birds deal. Yes, that Angry Birds.

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Earlier this week, KISS singer Gene Simmons kicked a proverbial beehive when he threatened to hunt down and print the names and pictures of people who had attacked his website in the midst of an anti-RIAA protest, saying that he'd send their "little butts [to] jail, right next to someone who’s been there for years and is looking for a new girl friend." The end result: A longer, nastier wave of attacks. It's instructive to consider how comic artist Steve Lieber responded when he found out that users on 4chan's comics board (/co/) were sharing almost the entirety of Underground, the graphic novel that Jeff Parker wrote and Lieber illustrated. After getting the tipoff via Twitter, Lieber dove right into the 4chan thread and began conversing with the forumers. He didn't berate or threaten anyone, or even use ugly words like "pirate" or "copyright." Instead, he answered people's questions, cracked jokes (when someone said that his last name sounded like Justin Bieber's, Lieber responded, "It's true. We dated for a while, but it had to end when I demanded we hyphenate our names, and he insisted that Lieber-Bieber sounded too stupid even for youtube"), and, most incredibly, posted the whole comic for free on his own website. And it seemed to work: While not everyone reading the thread was won over, Lieber evoked a surprisingly positive, enthusiastic response, and by the time the thread ended, many 4chan readers avowed that they'd buy the comic to support the artist.

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