Disney Launching New Clothing Line Aimed At…Goths?

Disney has a long history of taking its princess characters and turning them into merchandising juggernauts the likes of which the world has never seen (since Star Wars, that is.)  Their mission continues, with a movie you may not have thought of, and to a sub-culture that you wouldn’t think would be very receptive to overtures from “The Happpiest Place on Earth.”

Recommended Videos

But, according to The Wall Street Journal, Disney has licensed a line of clothing, accessories, and fragrances based on Tim Burton‘s Alice in Wonderland to Hot Topic, aimed at “young women and teenage girls, particularly those who gravitate to darkly romantic entertainment like the “Twilight” series.”

Translation: goths. 

To our great disappointment, there are as yet absolutely no pictures of the collection anywhere.  Only this picture of a mushroom-decked Hot Topic in Los Angeles, ready for the movie premiere.  Despite the lack of visual stimuli, we thought you should know.

We don’t have anything against goths, aside from the fact that they appear to take themselves very seriously.  And it’s quite fun to make fun of people who take themselves very seriously.

Via The Wall Street Journal

Picture via GothsInHotWeather.com


The Mary Sue is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more
related content
Read Article Your Handy Guide to the Monsters That the Fourth Wing Heroes Are Fighting
cover art title for Fourth Wing by Rebecca Yarros
Read Article BeyoncĂ©’s ‘Cowboy Carter’ Ranked by How I Feel Today
Beyonce in a cowboy hat posing by leaning backwards
Read Article Here’s the Lowdown on Mackenzie in ‘Bluey’
Jack, Rusty, and Mackenzie stand in a rowboat in the middle of a field.
Read Article We’re Ranking the 10 Best Ben and Jerry’s Flavors, Just in Time For Summer
Ben & Jerry's Phish Food
Read Article Taylor Swift ‘Tortured Poets Department Anthology’ Tracks Should Have Been the Main Album
taylor swift with her head in her hands and posing for the tortured poets department
Related Content
Read Article Your Handy Guide to the Monsters That the Fourth Wing Heroes Are Fighting
cover art title for Fourth Wing by Rebecca Yarros
Read Article BeyoncĂ©’s ‘Cowboy Carter’ Ranked by How I Feel Today
Beyonce in a cowboy hat posing by leaning backwards
Read Article Here’s the Lowdown on Mackenzie in ‘Bluey’
Jack, Rusty, and Mackenzie stand in a rowboat in the middle of a field.
Read Article We’re Ranking the 10 Best Ben and Jerry’s Flavors, Just in Time For Summer
Ben & Jerry's Phish Food
Read Article Taylor Swift ‘Tortured Poets Department Anthology’ Tracks Should Have Been the Main Album
taylor swift with her head in her hands and posing for the tortured poets department
Author
Susana Polo
Susana Polo thought she'd get her Creative Writing degree from Oberlin, work a crap job, and fake it until she made it into comics. Instead she stumbled into a great job: founding and running this very website (she's Editor at Large now, very fancy). She's spoken at events like Geek Girl Con, New York Comic Con, and Comic Book City Con, wants to get a Batwoman tattoo and write a graphic novel, and one of her canine teeth is in backwards.