Well, it’s pretty much a sure thing. At this point ABC has only ordered a pilot and still has to decide whether to commit to a full series, same as with most shows. But it’s described as being a “near-certainty” that the network will be on board for as much as the show as they can get. Take that, Fox!
In an interview with IGN, ABC’s president Paul Lee seemed very enthusiastic about the show for a very studio exec-y reason: He predicts that it’ll be high on “co-viewing,” aka when a show is watched by both parents and kids.
“Absolutely Marvel has the ability to bring the whole family around it. The truth about Joss is he has some great relationships in [S.H.I.E.L.D.] so there are a lot of really funny, male/female relationships – very flirtatious ones that go through it. But it’s also Joss too and it’s Marvel and there’s a lot of action to it.”
“Look, kids, there are things you can ship!”
Lee acknowledges that he hasn’t seen the pilot yet—not surprising, as they’re still filming it—but he says that the script is “great.” As for picking the show up for a full season, Lee sounds really enthusiastic, saying ABC
“fast-tracked [it] before the others and we’re going to see it a lot earlier than the others and we’re very hopeful that that’s going to move forward to series and we’ll build our marketing campaign early for it… Joss is wonderful to work with. And by the way, [he's] thrilled to be on television, which I’m enjoying!”
This is weird. A studio head seems just as excited—if not moreso—than Whedon is about one of his shows. It make complete sense given the $1 billion+ The Avengers made for ABC’s parent company, but I still kind of feel like I’m in a parallel dimension right now. Can Firefly still be around in this one?