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We Can Be Heroes

Gushy Highlights From Joss Whedon’s “Thank You” Note to All the Fans Who Saw The Avengers


It’s been a heck of a spring for Joss Whedon, hasn’t it? Besides the overwhelming, record-breaking success of The Avengers, Whedon’s previously shelved, then expectation-exceeding Cabin In the Woods was also a hit with fans. (He’d still like to let you know that’s still in “some theaters,” by the way.) But the filmmaker’s newfound epic success that has put him in some very high Hollywood ranks would not have been possible if not for all the fans who came out to buy all those tickets, then proceed to rave about what they saw. And now, Joss Whedon is humbly expressing his thanks — on Whedonesque. Because he is still the same groovy guy.

We won’t run the entire thing, but here are some higlights from Whedon’s message to his fans, framed as a fake interview between Whedon and an imaginary generic reporter known as Rutherford D. Actualperson. First, from the introduction:

People have told me that this matters, that my life is about to change. I am sure that is true. And change is good — change is exciting. I think — not to jinx it — that I may finally be recognized at Comiccon. Imagine! Also, with my percentage of “the Avengers” gross, I can afford to buy… [gets call from agent. Weeps manfully. Resumes typing.] …a fine meal. But REALLY fine, with truffles and s#!+. And I can get a studio to finance my dream project, the reboot of “Air Bud” that we all feel is so long overdue. (He could play Jai Alai! Think of the emotional ramifications of JAI ALAI!!!!)

But really, folks:

What doesn’t change is anything that matters. What doesn’t change is that I’ve had the smartest, most loyal, most passionate, most articulate group of — I’m not even gonna say fans. I’m going with “peeps” — that any cult oddity such as my bad self could have dreamt of. When almost no one was watching, when people probably should have STOPPED watching, I’ve had three constants: my family and friends, my collaborators (often the same), and y’all. … I have so much. I have people, in my life, on this site, in places I’ve yet to discover, that always made me feel the truth of success: an artist and an audience communicating. Communicating to the point of collaborating. I’ve thought, “maybe I’m over; maybe I’ve said my piece”. But never with fear. Never with rancor. Because of y’all. Because you knew me when. If you think topping a box office record compares with someone telling you your work helped them through a rough time, you’re probably new here. (For the record, and despite my inhuman distance from the joy-joy of it: topping a box office record is super-dope. I’m an alien, not a robot.) So this is me, saying thank you. All of you. You’ve taken as much guff for loving my work as I have for over-writing it, and you deserve, in this our time of streaming into the main, to crow. To glow. To crow and go “I told you so”, to those Joe Blows not in the know. (LAST time I hire Dr. Seuss to punch my posts up. Yeesh!)

And the fake interview begins:

RDA: I’ve seen a lot of a talk about “the Availers” vs “the Dark Knight Rises”. How will you feel if you’re eclipsed by Nolan?

JW: I’m glad I made you ask that. I will feel sad. But let’s look at the bigger picture, and I can’t say this enough: THIS IS NOT A ZERO SUM GAME. Our successes, whoever has the mostest, are a boon to each other. … Whatever TDKR does on its first weekend, the only stat that matters to me is the ticket I’M definitely buying. Nolan and Raimi INVENTED the true superhero flick, yo. (Special mention to Jon Favreau and James Gunn.) Happy to be in the mix.

So, did you just make a flawless movie, Joss Whedon?

RDA: Is ‘the Ravengers” a perfect movie? It did get an A+ cinemascore…

JW: There are very few perfect movies. “The Court Jester”, “One Flew Over the Cuckoo’s Nest”, “Godfather” I & II… The list does not go on and on. “The Avengers” is notably IMperfect, which makes its success mean so much more to me — because it’s striking a chord that matters MORE than its obvious flaws. Like the team, it appears to be more than the sun of its parts. Boo-yah!

RDA: What do you feel is the greatest achievement of “the Avoiders”?

JW: Getting “mewling quim” out there to the masses. Also, Hulk.

RDA: Anyone in particular you’d like to thank?

JW: [Reads from notecard]. I couldn’t have done this myself. Part of this Saturn Award belongs to Jeremy Latcham, Kevin Feige, and the fine Marvel folk… But the secret ingredient is my closest peeps: J-Mo, who did uncredited punch-up work (carrier battle, yo!), Z-bro, Drew “I am Loki only taller and foppier” Goddard, and Kai, all of whom worked the story with me. Without them (and Jeremy), I’d still be figuring out how the Wasp fits in to this, and where to put Red Hulk.

Okay, that was a lot of it. Because it was really great. Also included: Whedon is still dead set on making Dr. Horrible 2 and he’s “still working” on Much Ado About Nothing, and he hopes that people like it.

Guys, I think the only way to counter-thank Joss Whedon is to see The Avengers, and perhaps Cabin In the Woods, at least three more times each and just give him all of our money. He might be worth it, and you don’t see Michael Bay thanking his fans in a humble post on a fan blog, do you now?

(via Whedonesque)

Previously in Joss Whedon

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  • Anonymous

    My theory is that the censors didn’t have a clue what a “quim” was, so they let it slide so they could see more HULK SMASH. But yeah, I was open-mouthed when I heard that one!

  • Benjamin Eugene NElson

    Here is why Joss is perfect for the Avengers.

    He’s one of us.  Avengers is for the nerds that love super heroes.  Which I proudly count myself as one.

    First regular showing I was there in the theater.

  • Terence Ng

    Me too! I was a bit taken aback. “How did he get that one in?”

    Thank you, Venture Brothers and Google.

  • http://twitter.com/acidragdoll Bel

    I was shocked and rather uncomfortable.

  • John Wao

    I don’t know if I’m going to see them again in the theater but I will be picking up the blu rays, that’s for sure. I’m dying to freeze frame the final scenes of Cabin in the Woods to see what I missed and I already have all the other “Avenger” movies on blu ray so I would be remiss if I didn’t get The Avengers.

    I wonder what’s next for Joss after Much Ado About Nothing?

    Is he going to try his hand at television again?

    I would love to see him direct a Hulk movie.

  • Anonymous

    He’s used it before, so I’m less shocked, more disappointed.  I mean seriously here’s someone who proudly supports Equality Now and identifies as a feminist, but he thinks it’s clever to use gendered insults so long as they’re archaic and can thus fly under the radar.

  • http://twitter.com/Seeker_Patterns Seeker of Patterns

    The words says everything about Loki and absolutely nothing about Joss. 

  • Anonymous

    Joss mentions it as one of the “greatest achievements” of the film, so yeah I’d say that reflects on Joss a little bit.

  • Anonymous

     I’m positive that censors don’t know what that word means, it got through on Boston Legal.

  • Adam R. Charpentier

    Yes, he’s clearly the second coming of Hitler. Hitler 2, if you will.

  • Anonymous

    Note the lack of Hitler comparisons in any of my comments.  I merly expressed disappointment and pointed out that it is somewhat troubling for someone who openly and proudly declares himself an ally to consider the use/popularization of a gendered slur one of the “greatest achievements” in his film.

  • http://twitter.com/archasa Åsa M Larsson

    Michael Bay has fans?

    And I’ll go see Avengers a second time with my 9-year old daughter because she will finally get to see a female superhero kick serious butt.

    No. THANK YOU Joss!!
    Thank you.

  • http://twitter.com/archasa Åsa M Larsson

     He used a gendered insult because that’s what men in power do to intimidate women. And Loki thought it worked. Only to find out 10 seconds later BW totally played HIM!
    It shocked – and it should shock, because it came across as gross, ugly and pathetic. Unlike the 10.000 uses of the B-word and increased used of the C-word in so many films today that just wash over us and don’t register.
    This one word made us stop and react.

  • Pauline Mulkerrins

    I did see The Avengers 2 times in the theatres here in South Africa. I saw it the second time because I missed the credits scene (whoops, had to go back and see it again) and now apparently there is an easter egg at the END of the credits, so I do have to go again. Whedon is just adorable and I really appreciate his work! 
    And the quim… when I heard that I giggled uncontrollably. Only Loki…

  • Anonymous

    Look, I’ve been letting people make the “it was in character for Loki” argument because I have yet to see the movie (it’s finals period at my collage) and you’re right men do use gendered insults to belittle women.  However, I would still like an explanation for why Joss considers “getting ‘mewling quim’ out there to the masses” one of “the greatest achievements” of the film.  Why is a feminist proud of popularizing a gendered slur, would someone please explain THAT to me.

  • http://www.facebook.com/profile.php?id=1467679395 Julie Kessler

    I’ve already seen it twice, and will be seeing it again tonight… And I’m cheaper than anyone else I know, so that says something. Joss is just a perfect, beautiful, wonderful person.

  • Anonymous

    :bows: We are not worthy! We are not worthy! Joss = Awesome nuff said
    Can’t wait for Dr. Horrible 2! He needs to make more superhero movies. Cabin in the Woods was classic him. He is one of my top directors and yet he is humble and funny and well awesome. Stick with movies doll because tv doesn’t understand your talent but, we do…we do.

    Also, about this ‘quim’ uproar. It’s great you are ‘offended’ it’s your rite. My opinion is, is that he could have dumbed it down and used the b-word or *gasps* the c-word and the uproar would be just a meow because we are desensitized to these words. But, he didn’t he was smart and kept it old english because that is how Loki (and Thor) spoke. And I’m okay with that.
    Use your ‘anger?’ ‘hate?’ whatever you want to call it and direct it where it counts if you want to be angry about something get angry about Amendment 1 from NC or anything else political that is going on in the world. Stand up and do something to help your fellow human. ‘Quim’ has been spoken printed and put on film. He isn’t going to change it (obviously). So, act on something you can voice and perhaps get changed. 

  • Anonymous

     Yes, because it couldn’t *possibly* be that he’s being sarcastic or joking about it in any manner given the completely serious nature of the rest of his post.

  • Anonymous

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  • Benjamin Eugene NElson

     Look, “I’m letting you” be an idiot, but you obviously didn’t notice the joking/sarcastic tone of the ENTIRE LETTER.

    *facepalms*

  • Benjamin Eugene NElson

     Yes, I enjoy his movies.

    Yes, i wish he had done transformers differently.  I just go to the theater tell myself “it’s a totally  different universe than the TV show” and sit back and watch the pretty explosions.

  • http://twitter.com/mousepouch Shannon Spaceface

    Oh my god Joss
    let me love you

  • Anonymous

    Yey!  It’s a joke and therefore completely and totally ok!  Humor doesn’t automatically get you off the hook for things you say and if you pay attention you’ll note that Joss is MIXING humor and seriousness in signature style, so no the “ENTIRE LETTER” isn’t a joke unless you don’t think Joss was serious about how movie making isn’t a zero sum game and he intends to support The Dark Knight Rises.

  • Anonymous

    @daftalchemist:disqus Humor isn’t a ‘get out of jail free’ card.  Yes, he’s joking in many places in the letter, but he’s also being serious in many places in the letter and if he wanted to joke about the ‘greatest achievements’ of the film he didn’t actually HAVE to mention that line, even if he was being sarcastic about it he could have chosen to poke fun at something else or else chosen to make fun of it in a way that is not INCREDIBLY open to being misinterpreted as serious.

  • http://twitter.com/EmeraldTigress Andrea Wickstrom

    *sniff* I just… *sniffle* LOVE JOSS WHEDON SO MUCH. And he’s darn right about his work helping people. If he only knew how many time’s Doctor Horrible and Firefly and Dollhouse have helped me get through rough times by pretending I was characters from them…. He would be astounded. And to be able to talk my friends into going to see The Avengers more than once and my sister into seeing Cabin In The Woods? Priceless.

  • Benjamin Eugene NElson

     @ladydreamgirl:disqus  And a lack of a sense of humor doesn’t make you look any less of an uptight prick here.

    Just saying.

  • Anonymous

    @biffibiffley:disqus  You know what, if you want to consider me humorless it surprisingly doesn’t really make me feel bad about myself.  I deal with plenty of individuals on the internet who are willing to sling insults and unwilling to critically engage with media.

  • Benjamin Eugene NElson

    @ladydreamgirl:disqus Doesn’t surprise me, oh “internet white knight”  If you want my opinion of what you’re up too here.

    Well intentioned, I will give you that.  But you miss the point and continue to do so. I understand the reasoning of why you want to do this.. but there are much better places to campaign for better treatment of women.

    I know what it’s like, I have my hot topic issues myself. This is just not one of them.

  • Anonymous

    Since I seem to be the only active person in this thread expressing distaste for Joss’s use of ‘quim’ and his claim of it as one of the greatest achievements in the film I’d like to say: I’m not angry, I don’t hate Joss, I am DISAPPOINTED in him.  I think he can do better and I think that the only way to improve our media in this day and age is to engage with it by discussing it.  If you don’t think the quality of our media and the quality of discussion concerning our media are important, then don’t, I’m not asking everyone to have my priorities, but I do expect that my choice of priorities for where I am going to direct my activism are MINE to make.

  • Anonymous

    @biffibiffley:disqus  What, pray tell, is the point?  People keep telling me that it’s a joke and I’m ignoring the humor, so please, ruin the joke for me and explain it.  How is it funny to claim a gendered slur as one of the greatest achievements in your film?

    I appreciate your opinion on where to best direct my activism, but I would like to point out that it is MY ACTIVISM, I am allowed to do with it what I please.  Is my concern about the values expressed in popular media and by creators of popular media somehow ruining some precious cause of yours?  Because you’ve expressed both antagonism and apathy, so which is it?  Do you not care or do you think I’m an “uptight prick”?

  • Carmen Sandiego

     ’Quim’ is better than some alternative by a mite, but I think he could have done something else with Loki.  Yes, Loki was trying to hurt Natasha/Black Widow.  But she is probably least vulnerable from this angle.  She’s dealt with misogyny her whole life and uses her enemies’ misogyny and ignorance against them (like we saw in that first interrogation scene).

    Loki comes from Asgard where he has spent his whole (very long) life observing women who are warriors with the strength, speed and skill of the men.  Sif can fight with the best of them.  The Frost giants are also very equally strong and skilled and emotionally fortified regardless of gender.

    Why would Loki, who loves to cause mayhem with his words, use a nasty gendered barb as part of his onslaught against Black Widow?  It’s probably the absolute least effective insult to rile her, she’s heard its like so many times. 

    The only thing I can think of is it was used for the story, to make us feel next-to-no sympathy for Loki, who was at least a more relatable character in Thor.  He was a lot easier to detest after that.  I really hope they make him loads more complex and sympathetic in Thor 2, because Loki is unpredictable and not usually so uniformly vicious.

  • Carmen Sandiego

     There are a lot of people who do NOT think it was in character for Loki.  Quite the opposite.  I’m one of them.  Loki’s much more suave than that, and insidious, and smart.  How is that word supposed to intimidate Black Widow?  Especially compared to the other things he reminded her of.

  • Carmen Sandiego

    Even in the comics, it’s not exactly in character for Loki. 

  • Anonymous

    I know, I was so thrilled to see a badass woman up there and it’s nearly even cooler that she’s not “super”, just a Legend! No damsels in distress for Joss. 
    I’m not even gonna let the fact that it is so rare get me down, cos it was just fab. Straight after the film was over, I wanted to see it again. Have seen it twice and will be going again :)

  • http://profiles.google.com/lowsee Heidi Mason

    Complete geekout that he mentioned the Court Jester!!!!

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