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Nintendo Mobile App Miitomo to Release on Thursday With New Rewards Program


Nintendo’s opening the flood gates on mobile apps starting with Miitomo. The social game starring Miis has already launched in Japan, and now the company has announced that it’ll arrive on iOS and Android devices in North America (and Europe) on March 31.

They’d previously announced that the smartphone app would be available before the end of the month, so … just made it? The game has already performed well in Japan, surpassing one million downloads in the approximately two weeks since its release. The game is played by creating a Mii (or transferring your existing Mii from a Wii U or 3DS by QR code) and socializing with your friends, playing mini-games, making Mii photos, and dressing up in fancy new Mii clothing.

Perhaps unsurprisingly, it’s a freemium experience with no cost of entry but including in-app purchases—though there are ways to earn in-game cash, which mostly involve playing Miitomo or spending money on other Nintendo products through the new My Nintendo rewards program.

My Nintendo will also launch alongside Miitomo and feature a new desktop and mobile online store where users can buy digital Nintendo games and for download to their Nintendo devices. The rewards program will also allow you to accumulate gold and platinum coins to trade in for discounts on games or free games entirely. If you hurry, there’s still time to pre-register on the My Nintendo site to create an account and earn some bonus platinum coins just for getting in early. Preregistration ends with the Miitomo/My Nintendo launch in two days.

(via Polygon, image via Nintendo)

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Dan Van Winkle (he) is an editor and manager who has been working in digital media since 2013, first at now-defunct Geekosystem (RIP), and then at The Mary Sue starting in 2014, specializing in gaming, science, and technology. Outside of his professional experience, he has been active in video game modding and development as a hobby for many years. He lives in North Carolina with Lisa Brown (his wife) and Liz Lemon (their dog), both of whom are the best, and you will regret challenging him at Smash Bros.