Earlier today, pun-obsessed clothing person Kenneth Cole — not just his brand, but Kenneth Cole himself — attempted to cash in on the protests in Egypt by plugging his new spring collection. Quote, “Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online at http://bit.ly/KCairo -KC.” (Yes, that is a Cairo-‘branded’ custom URL.)
Naturally, a lot of people on the Internet thought this was just a wee bit insensitive toward the protesters who have been injured and killed by state police and government loyalists. This being the Internet, someone sprung into action and made a fake @KennethColePR Twitter account, the recurring theme of which is exploiting misfortune and tragedy to hawk Kenneth Cole clothes:
It gets pretty terrible.
Have a tip we should know? email@example.com