BTS V in IU's 'Love Wins All' music video.

IU Makes History With BTS V in Latest Single ‘Love Wins All’

IU’s newest single, ‘Love Wins All,’ debuted at number one in South Korea’s Melon’s TOP100 Chart. This is a huge feat for IU because she’s the first female artist in South Korean history to have a song debut at number one on Melon, the largest music streaming service in South Korea.

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‘Love Wins All’ was all about running away with a lover to a better world. But this isn’t a song that you’ll hear at a wedding, and it’s better for it to be played during a tragic K-drama or webtoon scene. Even without the music video, IU’s gentle delivery of the song’s painful lyrics is enough to tug at heartstrings. V didn’t sing any parts of the song, but his performance in the music video was tearful to watch.

It’s no secret to K-drama fans that both IU and BTS V are good actors, but their performance in the ‘Love Wins All’ music video had everybody in tears. Set in an apocalyptic world, IU and V were star-crossed lovers who were running away from floating cubes (I promise, this isn’t Minecraft).

IU was portrayed as being deaf in the music video and communicated with V through sign language. V, on the other hand, was partially blind. The world was falling apart, but none of that mattered since both IU and V were willing to pretend that it was their wedding day and everything was going to be fine.

I don’t know about you guys, but I’m used to seeing IU and V die in their K-drama roles. None of us could forget V’s tragic sacrifice in Hwarang, and IU’s death in Moon Lovers: Scarlet Heart Ryeo haunts everybody to this day. But that doesn’t mean that the ‘Love Wins All’ music video was any less tragic for both of them. In the end, IU and V couldn’t outrun the cube.

How did the cube kill them? Why can’t V fight a cube? What even is the cube? I have no answers to all those questions. All I know is that there was no happy ending in this music video.

(featured image: EDAM Entertainment)

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Vanessa Esguerra
Vanessa Esguerra (She/They) has been a Contributing Writer for The Mary Sue since 2023. After graduating with a Bachelor of Arts in Political Economy, she (happily) rejected law school in 2021 and has been a full-time content writer since. Vanessa is currently taking her Master's degree in Japanese Studies in hopes of deepening her understanding of the country's media culture in relation to pop culture, women, and queer people like herself. She speaks three languages but still manages to get lost in the subways of Tokyo with her clunky Japanese. Fueled by iced coffee brewed from local cafés in Metro Manila, she also regularly covers anime and video games while queuing for her next match in League of Legends.