Today in things that may inspire rage: Hot Topic, noted purveyor of “music/pop culture-licensed and music/pop culture-influenced apparel, accessories, music and gift items for young men and women principally between the ages of 12 and 22” [their words], is now selling FFFUUUUUUU-inspired t-shirts. On their site, they bill them as the “FU RAGE MEME T-SHIRT,” available for $19, or $21 for double extra large. Who would have thought that someone’s MS Paint doodle about being splashed with toilet water would turn into (someone else’s) big business?
As Redditors absurdlyobfuscated and TangLikeAnAstronaut note, Hot Topic’s execution of this ‘popular Internet meme’ is just a little bit off: For one, the text is below the rageface rather than to its right; for another, it should end with an emdash rather than a bunch of exclamation marks; lastly, the F and U counts are off, with 10 F’s and 8 U’s rather than the standard 7 F’s and 12 U’s or the foreshortened 3 F’s, 7 U’s. Oh well.
Cashing in on Internet memes is nothing new, so something like this was probably inevitable: Still, we hope this doesn’t signal the beginning of a broader trend of aspiring ‘edgy’ clothing makers raiding random Dramatica pages for ideas.
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