‘We’re all standing outside’: Texas woman shows up to Costco at 9:57am—and quickly gets humbled. Now all the executive Costco members are mocking her

A Texas woman thinks she’s showing up to Costco early to pick up her medication. She realizes executive members are able to get in before her, making her question the “Costco class system.”
In a video with over 1.5 million views, TikToker Sierra Aaliyah (@sierraxliyah) stands outside the warehouse at 9:57 a.m. While Costco’s member hours show a 10 a.m. opening, she sees some customers scanning in early. Then, she realizes her mom has a standard Costco membership instead of the executive tier.
“Did you guys know executive members get to get in at 9 a.m.?” she asks. “The rest of us plebeians, we have to wait until 10 a.m.”
She jokes that she needs an executive membership to “break free of this generational curse [her] mom has given [her].”
What do Costco executive members get?
The Costco executive membership goes for $130 annually, which is over double the cost of the standard membership. However, several added perks might make it worth it for some shoppers.
Executive members get 2% back on all of their Costco purchases, which may cover their membership cost for the following year. The highest tier also has access to exclusive discounts on auto and pet insurance and same-day Costco orders.
Plus, executive members also get a whole hour to themselves in the mornings. The warehouse opens to its highest-tier members at 9 a.m., while others have to wait until 10 a.m. This lets some customers avoid the crowded aisles that other Costco members complain about.
Do executive members think it’s worth it?
Commenters with the Costco executive membership tell the TikToker it’s worth every penny.
“Yes ma’am. And if you buy enough, the cash back that you get pays for the membership. It literally pays for itself,” a viewer suggests.
Another says, “Executive membership have me feeling golden on a random Wednesday at 9am.”
“My husband HATES going to Costco because its everyone’s first day on earth and now he willingly and happily goes with me because of executive hours,” a third commenter shares. “If you get overstimulated from everyone else its 100% worth it.”
Others joke about feeling high status with their upgraded membership.
“I don’t see how you can hate from outside the club.. you can’t even get in… until 10 am lol,” one remarks.
“How DARE you make eye contact. I’m an executive,” a second member comments.
Another pokes fun at non-executives, writing, “A Costco hot dog tastes better at 9:15 knowing yall can’t get in.”
@sierraxliyah Anyone with an executive membership can I hold $5?? What else do yall get?? #costco #executivemember ♬ original sound – Noah
The Mary Sue reached out to Sierra Aaliyah via email and TikTok direct message and to Costco via media contact form.
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