Skip to main content

Fox Is Breaking Into the Weather Game & the Weather Channel Isn’t Having It

A Fox News segment featuring a reporter in the street in the snow with a chyron reading "What global warming?"

We learned earlier this year that Fox was planning to expand into the weather forecast arena. The right-wing propaganda machine is set to launch Fox Weather later this year as a 24-hour streaming service. Yes, it seems the media corporation that has dedicated so much of itself to aggressively denying the reality of climate change is now going to have a special service dedicated to doing so full-time. And according to a report from the New York Times, the “granddaddy of television meteorology” the Weather Channel isn’t thrilled.

Recommended Videos

The Weather Channel is already planning for Fox Weather’s launch by creating their own streaming service, Weather Channel Plus. They are also, as the Times puts it, “already throwing some shade.”

“They couldn’t even get a headline right about Tropical Storm Bill,” said Nora Zimmett, the network’s chief content officer, referring to a FoxNews.com article that some meteorologists criticized because it claimed that a relatively benign storm posed a “massive” risk to the Eastern Seaboard.

“I applaud Fox getting into the weather space, but they should certainly leave the lifesaving information to the experts,” said Ms. Zimmett, who worked at Fox News in the 2000s. She called climate change “a topic that is too important to politicize, and if they do that, they will be doing Americans a disservice.”

A Fox Weather spokesperson responded to that very valid criticism by saying, “While the Weather Channel is focused on trolling FoxNews.com for unrelated stories, Fox Weather is busy preparing the debut of our innovative platform to deliver critical coverage to an incredibly underserved market.”

Weather mommy and weather daddy are fighting.

While Fox Weather appears to be attracting decent talent—from the sound of it, even trying to poach experts from the Weather Channel itself—I don’t know how much we’re supposed to trust their expertise while working under the same umbrella that hosts rabid climate deniers like Tucker Carlson and Sean Hannity.

(via NYT, image: Fox News via Media Matters)

Want more stories like this? Become a subscriber and support the site!

The Mary Sue has a strict comment policy that forbids, but is not limited to, personal insults toward anyone, hate speech, and trolling.—

Have a tip we should know? [email protected]

Author

Vivian Kane
Vivian Kane (she/her) is the Senior News Editor at The Mary Sue, where she's been writing about politics and entertainment (and all the ways in which the two overlap) since the dark days of late 2016. Born in San Francisco and radicalized in Los Angeles, she now lives in Kansas City, Missouri, where she gets to put her MFA to use covering the local theatre scene. She is the co-owner of The Pitch, Kansas City’s alt news and culture magazine, alongside her husband, Brock Wilbur, with whom she also shares many cats.

Filed Under:

Follow The Mary Sue: