comScore Legendary Digital Brings Female Geek Presence to SXSW | The Mary Sue

Legendary Digital Brings Female Geek Presence to SXSW

Amy Poehler's Smart Girls, Geek and Sundry, and Nerdist take the stage in Austin!


South by Southwest (SXSW), one of the largest music and media festivals of the year, begins tomorrow in Austin, TX, and thanks to Legendary Digital there will be a heavy geek presence. Even better: thanks to Legendary’s acquisition of both Geek and Sundry and Amy Poehler’s Smart Girls last year, that presence will be heavily female!

They, along with Legendary’s first digital acquisition, Nerdist, will be taking over Banger’s Sausage House and Beer Garden in Austin for a weekend of panels and dance parties.

On Friday, you’ll be able to catch up with Geek and Sundry at their panel at 2:00PM as well as their 1980s dance party at 9:30! On Saturday, Felicia Day will be doing a panel at noon, where she’ll be talking about her new book, You’re Never Weird on the Internet (Almost), and Smart Girls will be doing their Professional Lady People panel at 1:45PM, which focuses on women in non-traditional careers. On Sunday, you can spend an hour with The Thrilling Adventure Hour’s Ben Blacker, Busy Phillips, and Janet Varney at 4PM.

Check out the full schedule below, and find even more information at Nerdist. And have a great SXSW, y’all!



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Friday, March 13

Festivities begin with a stacked Legendary Digital panel including Nerdist Editor in Chief Brian Walton, Geek and Sundry VP of Production and Development Ryan Copple, Smart Girls’ COO Meredith Walker, Nerdist Senior Editor Dan Casey and Head of Production Johnny Wickham to discuss the challenges they’ve faced and achievements they’ve unlocked working in digital media.

Malik Forté will be assuming direct control of the stage for a Breaking into Gaming Panel with upstarts from across the gaming landscape.

The team from Geek & Sundry will take the stage with their fans – that’s you! Come dance with us as we bring our Twitch shenanigans to life!

Come get your chuckle on as The Nerdist Comedy Open Mic comes to Banger’s. Advance sign ups for 3 minute sets may be made by emailing [email protected] or signing up on site at the venue the day of the event.

We’ll be hosting Trivia Team Trivial both Friday and Saturday from 4:15pm – 6pm. Bring a team of 3-6 friends or come sign up solo and we’ll partner you up to form the greatest bar trivia team ever assembled. Sign ups begin at 4:00pm!

Come by and enjoy Banger’s sausage and beer garden before Geek & Sundry turns the knob to 11 for a Legendary 80s dance party.

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Saturday Pi Day!

Felicia Day kicks off the day at noon by chatting with fans about her upcoming projects including her new book, You’re Never Weird on the Internet (Almost).

After her panel, stick around and challenge Felicia in Co-Optitude style combat as she plays games, with her brother Ryon Day, against fans in the Geek & Sundry gaming lounge for all the Twitch community to see!

Felicia and Ryon Day will stick around for a Co-Optitude Live Let’s Play, where they will hilariously playing through their favorite games. Fans everywhere are invited to watch and interact via live stream on

Nick Kroll and Ross Katz, the star and director of SXSW film Adult Beginners will join Nerdist Editor-In-Chief Brian Walton in conversation about the pair’s new film, comedy, and their careers.

Meredith Walker and Amy Poehler’s Smart Girls present the Professional Lady People Panel. Featuring a unique group of creatives and professionals, the PLPP aims to discuss the non-traditional career routes that our panelists have chosen, the challenges they have faced in their jobs, and the allies that have helped them achieve in their fields.

To celebrate the greatest Pi Day ever, we’re throwing a Pi Day Pie Eating contest! Join us at 3:00PM to see who will be crowned Prince or Princess of Pie.

Writer Director Robert Rodriguez joins us for an in depth conversation about his work on From Dusk Till Dawn for El Rey, The Robert Rodriguez Museum’s Frank Frazetta collection, and his upcoming adaptation of Fire and Ice.

Another 5 rounds of Trivia Team Trivial will take place on Saturday evening. Rejoin your team of 3-6 friends or sign up solo to be partnered with a team. Sign ups begin at 4:00pm!

Smart Girls will take the night with performances by Sarah Ortiz (6:45pm), Sowle Sisters (7:15), and Austin’s own Charlie Belle (8:30pm) before groovin’ the night away at a special Smart Girls Dance Party with DJ Lauren Larose. The boogie begins at 10pm!



Sunday Funday begins as Urban Achievers Brass Band takes the stage for Sunday brunch at Banger’s.

The cast of NBC’s Undateable joins Music Editor Matt Grosinger for a special conversation about their show, comedy and life in general. Ron Funches, Chris D’elia, Brent Morin and Bridgit Mendler will be on hand for this live interview.

Lead by Ben Lyons, The Players’ Tribune will be hosting a special panel, presented by Dove Men + Care, with top former NBA and NCAA athletes to talk sports and Real Strength.

The Thrilling Adventure Hour’s Ben Blacker, Busy Phillips, and Janet Varney are going to talk all things Workjuice including comics, performances and an upcoming caravan through kiwi country, a.k.a. New Zealand.

(Image via Nerdist)

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