Toronto’s Yorkdale Shopping Centre apparently has its own super fashionable Santa. I mean, take a look at the guy. He’s really rocking all those incredible outfits. In fact, in a lot of them, he looks just like the eleventh and twelfth Doctors. No, seriously!
The best part about this entire campaign is that this fashionable Santa–who’s brought to life by model Paul Mason, by the way–is helping to raise money for charity. Here’s how it works, as described by the Yorkdale Toronto Mall:
For every selfie posted to social media using the hashtag #YorkdaleFashionSanta we will donate $1 to Sick Kids Foundation (up to $10,000).
Seems easy, no? If you’re lucky enough to live near the mall, or want to make a pilgrimage, then you can find his appearance dates and times here. For the rest of us, we’ll just have to make do with these tips and videos online.
Way to go, Santa. You’re doing Christmas right.
(via Quartz)
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Published: Dec 11, 2015 05:30 pm