ESPN Hires The Muppets to Make Us Care About Sportball
"I say 'piffle!'"
We’re already thrilled about The Muppets returning to television; but now, ESPN is trying to employ The Muppets to make their fans care about things like “brackets” and “picks” and that game with the ball and the hoops and the fact that college kids play it.
ESPN and The Muppets released these videos starring Kermit, Miss Piggy, Statler and Waldorf, and Bunsen and Beaker to encourage us to take part in the ESPN Tournament Challenge:
And my personal favorite, this one starring Bunsen and Beaker, which features a really scientific way to choose sports teams:
Why, this is almost enough to get me to start caring about college basketball.