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Downton Abbey Uses Water Bottle Goof To Raise Money For Charity

"Caaaaaaaarsooooooooon!"

What do you do when you make a giant goof and leave a water bottle in the frame of a 1920s era photoshoot? Turn it into something hugely positive, of course! (Or, if you’re us, photoshop tentacle dildos into the picture.) The link directs you to WaterAid’s website, an organization which aims to get safe drinking water and sanitation to people throughout the world.

An ITV spokesperson told WaterAid, “After seeing the reaction the picture caused earlier this week, the cast and crew came up with the idea of turning some of this attention towards an issue around water that really matters. They hope that by posing for this picture they will be able to raise awareness and amplify the work of international charity – WaterAid.” Barbara Frost, Chief Executive of WaterAid added, “Every pound and penny WaterAid receives will be matched by the UK Government, which means we can reach twice as many people with desperately needed clean water and sanitation.”

I still like our idea, but I suppose this is the better outcome.

(via Entertainment Weekly)

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Jill Pantozzi is a pop-culture journalist and host who writes about all things nerdy and beyond! She’s Editor in Chief of the geek girl culture site The Mary Sue (Abrams Media Network), and hosts her own blog “Has Boobs, Reads Comics” (TheNerdyBird.com). She co-hosts the Crazy Sexy Geeks podcast along with superhero historian Alan Kistler, contributed to a book of essays titled “Chicks Read Comics,” (Mad Norwegian Press) and had her first comic book story in the IDW anthology, “Womanthology.” In 2012, she was featured on National Geographic’s "Comic Store Heroes," a documentary on the lives of comic book fans and the following year she was one of many Batman fans profiled in the documentary, "Legends of the Knight."