On February 21,Ā Korean National Police Agency teamed up with Rovio Entertainment to create a campaign in which Rovio’s iconic Angry Birds can be used as a sort of anger management in a campaign that aims to prevent violence in schools. That’s right, Korea thinks that a video game — even one with the word “Angry” in the title — can actually help prevent violence. I wish I could say more of my own countrymen were equally enlightened.
The details of exactly how the program will work are a bit unclear at the moment, but the basic premise is pretty easy to understand: The Korean police will play off childrens’ familiarity with the Angry Birds characters to more effectively convey messages of violence prevention. Ā Senior vice president of Rovio Asia,Ā Henri Holm, is understandably excited to see the company’s creations being used for a good cause.
I really hope that the campaign is successful in preventing school violence because that would be a good thing, but I can help but be afraid that the birds might actually overcome their own anger issues. Hopefully we won’t all end up playing Placid Birds a year or two down the line. That just doesn’t sound like much fun.
(via Kotaku)
- Angry Birds are also going to space
- Angry Birds: KISS?
- Rovio has a pretty enlightened view on piracy
- Angry Birds flash drives
