Bloomingdale’s Apologizes for Holiday Ad Suggestive of Date Rape

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As frustrating as it is that ads like this one (hey, or this one! Or this one! Ah, memories) are still somehow getting greenlit, it’s reassuring to see many prospective customers are totally done with lazy, rape culture-based marketing:

Following a backlash to the copy on social media, Bloomingdale’s released this statement:

A Bloomingdale’s rep told TechInsider:

In reflection of recent feedback, the copy we used in our recent catalog was inappropriate and in poor taste. Bloomingdales’ sincerely apologizes for this error in judgment.

It’ll be telling to see what Bloomingdale’s does in terms of pulling the copy, considering the text appeared in a print catalog. Here’s hoping they put their money where their mouth is and find another way to make amends if the ad continues to bring in business (hint, hint):

(via Daily Dot)

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