DC Cutting Comic Prices to $2.99 in 2011

Good news, perennially exploited comics fans: DC Comics has announced that they’re cutting standard, 32-page issue prices by a dollar, from $3.99 to $2.99.

Recommended Videos

DC:

“As Co-Publishers, we listened to our fans and to our partners in the retail community who told us that a $3.99 price point for 32 pages was too expensive. Fans were becoming increasingly reluctant to sample new titles and long term fans were beginning to abandon titles and characters that they’d collected for years.” said Dan DiDio, DC Comics Co-Publisher. “We needed a progressive pricing strategy that supports our existing business model and, more importantly, allows this creative industry to thrive for years to come. With the exceptions of oversized comic books, like annuals and specials, we are committed to a $2.99 price point.”

More detailed list of impacted titles here.


The Mary Sue is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more
related content
Read Article Why the Future of Zack Snyder’s ‘Rebel Moon’ Series Remains Uncertain
Djimon Hounsou as General Titus in Rebel Moon - Part Two: The Scargiver
Read Article Lady Whistledown’s Voice-Over on ‘Bridgerton’ Wouldn’t Hit The Same Without This Iconic Actress’s Performance
Queen Charlotte reads the latest Lady Whistledown sheet in Bridgerton
Read Article Gypsy Rose Blanchard Faces a ‘Different Form of Prison’ in New ‘Life After Lock Up’ Trailer
Gypsy Rose Blanchard in 'The Prison Confessions of Gypsy Rose Blanchard'
Read Article When Can We Watch ‘Tulsa King’ Season 2?
Tyson Mitchell, Sylvester Stallone, and Martin Starr in 'Tulsa King'.
Read Article Hugh Jackman and Jodie Comer to Star in ‘The Death Of Robin Hood’
(L-R) Hugh Jackman and Jodie Comer close-ups.
Related Content
Read Article Why the Future of Zack Snyder’s ‘Rebel Moon’ Series Remains Uncertain
Djimon Hounsou as General Titus in Rebel Moon - Part Two: The Scargiver
Read Article Lady Whistledown’s Voice-Over on ‘Bridgerton’ Wouldn’t Hit The Same Without This Iconic Actress’s Performance
Queen Charlotte reads the latest Lady Whistledown sheet in Bridgerton
Read Article Gypsy Rose Blanchard Faces a ‘Different Form of Prison’ in New ‘Life After Lock Up’ Trailer
Gypsy Rose Blanchard in 'The Prison Confessions of Gypsy Rose Blanchard'
Read Article When Can We Watch ‘Tulsa King’ Season 2?
Tyson Mitchell, Sylvester Stallone, and Martin Starr in 'Tulsa King'.
Read Article Hugh Jackman and Jodie Comer to Star in ‘The Death Of Robin Hood’
(L-R) Hugh Jackman and Jodie Comer close-ups.