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What's with the name?

Allow us to explain.

Highly Successful Marketing Strategies

We Open A Mysterious Box, or, Paranorman Sent Us a Zombie

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  • Kathryn

    That’s cool, but I have to say this interesting fact. Well, two of ‘em.

    Guy Davis (B.P.R.D., Sandman Mystery Theatre, etc.) did some prelim work, but… one of the storyboarders? The recent winner of an Eisner Award, Vera Brosgol, creator of the AMAZING Anya’s Ghost. This film is a MUST for me for those two alone.

  • Anonymous

    I want a tiny zombie in the mail. Humph. :(

  • Anonymous

    Wow, that is so awesome!! What fun to dig up that package.

  • Nat

    I’m uber emotional today I guess because that letter brought a tear to my eye >.>

  • Val Duvivier

    This is marketing done right.
    And if the movie wasn’t already really promising, I would have gone to watch it only because I was one of those weird kid too.

  • Izzy K

    I was already going to see it, but between you guys and Kate Beaton getting these little coffins, and the amazing retro posters I’ve seen in subway stations I can’t say no.  Best marketing campaign ever.

  • Anonymous

    Oh my God, can I work for you guys? Is this a regular thing – getting mini Goodie Tempers in the mail? Thanks for sharing with us – I would be one happy camper if I recieved something so freaking amazing in the mail.

  • Karan DoubleYooJay

    This is so freaking cool!  This sort of promotion alone would make me want to see the movie!

  • Dina

    Love. It.

  • Kaela PerLee

    LOVE this marketing campaign. Also, don’t you guys just feel a little special to be included in it with Neil Gaimen, Felicia Day, & Bonnie Burton? You totally deserve it. 

  • Supremely Weary

    That is so personal and touching, Its incredible. Simply because of it i will see it in theaters AND actually purchase the movie.

  • Anonymous

    Holy balls that’s awesome. :o

  • Jason Lee

    Did you win this through twitter?

  • Heidi Mason

    Neil Gaiman got one too.