‘What the America’: Walmart shopper buys Great Value ‘mystery’ mac and cheese. Why does it look like that?
Wicked: For Good is less than two weeks away, and brands have already launched collaborations. A plethora of Elphaba and Glinda merchandise has flooded stores and online. This year marks the return and debut of old and new items, including the Great Value Mystery Macaroni and Cheese.
What is the Wicked x Great Value collab?
Last year, Walmart hopped on the bandwagon by launching its own Wicked-themed products in anticipation of the first film. Among them was their generic macaroni and cheese, packaged in a green-and-pink microwavable cup. Across the whimsical cups are questions in white font: “Which one will you get? Pink or Green?” When water is added, “the real magic happens,” according to the retailer’s website. Afterward, the cheese sauce will determine what color the buyer receives: Enchantingly Emerald or Perfectly Pink.
Does green go well with mac and cheese?
Avid U.K.-based Wicked fan Katie (@_katiekoala_) stands in her kitchen holding the pink-and-green Great Value Mystery Color mac and cheese cup.
“Open this monstrosity of mac and cheese with me,” she says in a voice-over. “I pray it’s not Elphaba.” Then, she preps it with 3.4 million viewers.
First, she peels open the paper lid and pours in the water. Next, she mixes the contents with a fork and pops the cup into the microwave. Once it’s done, the content creator adds the bright green cheese powder to the watery mixtures and stirs, turning green with each whisk. Unfortunately, Katie got what she didn’t want. Subsequently, the appearance left her repulsed.
“What is this green crap?” she asks, appalled. “It looks so gross, oh my god.”
Viewers are disgusted
The comments section was unanimous in its criticism of the Elphaba mac and cheese, calling it unappetizing.
“What the America,” the top comment with over 29k likes wrote.
“This may be worse than jojo siwa chicken curry,” another remarked, referring to the limited-edition JoJo Siwa pink curry.
“Why [does] it look like dusty matcha?” a third questioned.
“They should have made it a bright green at least. literally looks like molded mac and cheese,” a fourth stated.
“Who thought this was a good idea? honestly, it looks gross,” a fifth commented.
Suppose this bewitches you; see who you get when you purchase the mac and cheese available at Walmart. Wicked: For Good hits theaters on November 21.
@_katiekoala_ let’s open some @Wicked: For Good Mac and cheese together ? #wickedmovie #wickedforgood #wickedmusical #meme #fyp ♬ Dr Rick Trager Chase Theme – K Crew
The Mary Sue reached out to Katie via email and TikTok comment as well as Walmart via media contact form.
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