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If we got angry about this kind of thing we'd be angry all the time

Matthew Vaughn Put A Love Song in X-Men: First Class For The Ladies

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“I think there’s a lot for women to enjoy in this film,” he said. “Remember ‘Armageddon’ [and] the Aerosmith song that got girls who probably wouldn’t have originally gone to see ‘Armageddon’ hearing there was a love song, and [saying], ‘Oh, maybe there is something in the film?’ . . . So it’s pure commerce, to be blunt, and I want women to see this film.” --Matthew Vaugn, director of X-Men: First Class, on featuring the song Take That in X-Men: First Class.

The X-Men expanded canon is one of the most diverse team superhero concepts in the business. Rogue, Storm, Jean Grey, Jubilee, Kitty Pryde, Mystique and more. This is about as good as we’ve gotten it in a single comic franchise.

Listen, Mr. Vaughn. I can’t wait to see X-Men: First Class. The ads look really good. It is also reviewing really well. That’s all that anyone needs to know to go see it.

(via MTV Splash Page.)

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  • http://www.thechildhealthsite.com/clickToGive/home.faces?siteId=1 Edcedc8

    “Listen, Mr. Vaughn. I can’t wait to see X-Men: First Class. The ads look really good. It is also reviewing really well. That’s all that anyone needs to know to go see it.”
    not the girls being dragged to see this by their boyfriends.
    inb4 the 1000 girls who like xmen claim to speak for the 5 million who might see this.

  • Anonymous

    Actually, the point that I was trying to reference was that instead of considering “women” as a mysterious, unfathomable demographic that needs to be pandered to with special treatment, it is more productive to simply make a movie that is good. If you make a movie adaptation and your movie is good, and the ads look good and the reviews are good and the buzz is good then people have all the information they need to go see it, regardless of what it is based on.

    Your hypothetical frustrated boyfriends can use that information to persuade their hypothetical girlfriends, and if doesn’t work then those particular hypothetical girlfriends are probably prejudiced against the genre of the adaptation in the first place, in which case it is unlikely the inclusion of a “love song” will in any way affect their decision more than the positive buzz does.

  • Sarah Rice

    Ugh, specifically mentioning a love song makes me less interested in any movie.  I just don’t like romantic movies.  I know a lot of people do but they aren’t my cup of tea.  And making it sound like a love song is the reason someone would go see it?  That’s beyond flimsy.  If you want to give women a reason to see the movie who don’t like or don’t know X-Men play up storytelling aspects.  Or mention eye candy (because there’s at least a little something for just about everybody here whether you dig scantily clad women, bad boys (or girls), geeks, or a really nice British accent).  Maybe mentioning the song is supposed to be shorthand for saying that there is romance in there?  Hey girls, if a romantic song is feature, there must be a kissing story.  Although I think anyone who’s watched a preview knows there is some romance since they keep featuring the Mystique/Beat tension.  So mentioning the song is pretty pointless there.

  • Anonymous

    Did anyone actually go see Armageddon because of the love song? I can’t doubt that one of the reasons people saw it was because of the family drama and love plot lines, but I do doubt it was because of a song. They could have just watched that Aerosmith video playing on a seemingly endless loop on the music channels for the exact same thing they got going to see the film itself.

    I hate this sort of pandering all together. Its actually highly derogatory in nature. Us ‘women’ folk are apparently too stupid or picky or some other annoying adjective to be open to seeing a movie that doesn’t contain gooey romantic plots. Never mind that a great many of us go to non-romantic movies all the time!

  • http://twitter.com/Riviare Kimberly

    Good point. I am of the XX genotype and I saw Armageddon simply because it had astronauts and it had lots of drama and angst. I like some drama and angst.

    I can’t deny that that particular song at that particular scene increased the drama and angst factor by over 9000 (I’m sorry for the reference), but I didn’t go to see it just for a song. I didn’t go see Titanic just for Celine Dion’s song either, although that song also did a great deal for whatever scene it showed up in (in whatever form).

  • http://amidstdancers.blogspot.com/ Shard Aerliss

    I’ll be going to see this without my partner. I don’t believe in dragging my Significant Other to do or see something they don’t want to. What kind of a relationship is that?

    And I very much doubt that he’ll care any more about a love song being included than I am >_>

  • http://amidstdancers.blogspot.com/ Shard Aerliss

    I like the Aerosmith song… didn’t make me go see Armageddon. I’ve NEVER seen Armageddon.

  • http://www.thechildhealthsite.com/clickToGive/home.faces?siteId=1 Edcedc8

    too true, although I have known many women who have dismissed a movie based on the fact that its a ‘comic book’ movie, for instance; I had to convince a girl to come with me to see sin city, on the way she acted like this was a favour she was doing.
    she loved it, and takes comics as art much more seriously.
    going to TDK, the theatres were packed – sure there were fans – but depending on which showing I went to, I would invariably be surrounded by guys who had girls looking at their phones [that annoying practise is why I would notice them] not on screen.
    3rd, these hypothetical girlfriends could hypothetically be swayed by the fact that there is a love story between Xavier and Moira [though we in the know will know the actual love story is between Xavier and Magneto]

    4th, women are a a mysterious, unfathomable demographic. ;)

  • http://www.thechildhealthsite.com/clickToGive/home.faces?siteId=1 Edcedc8

    “What kind of a relationship is that?”
    a loving relationship where your partner ideally tries an experience you enjoy?

  • http://amidstdancers.blogspot.com/ Shard Aerliss

    Being “dragged along” doesn’t really sound like a person trying out something their SO enjoys to have fun with them :P

  • http://www.thechildhealthsite.com/clickToGive/home.faces?siteId=1 Edcedc8

    and yet here we are.