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Reading Rainbow

  1. Survey Shows Millennials Read Just As Much Or More Than Older Adults

    Thanks, LeVar!

    FELLOWLENNIALS! Look up from your Twittering and rejoice: the PEW Research Center believes our generation has the same healthy love of reading as our ancestors. Heck, we even use the library!

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  2. Reading Rainbow Kickstarter Now Getting Benjamins On BackerKit

    Now where is this pile of money so we can all Scrooge McDuck in it?

    The world has become Rainbow, and now you can, too. The initial literacy fundraiser ended last week after raising an incredible $5,408,916, but there's still time to donate over on BackerKit, a crowdfunding platform that has definitely hitched itself to the right gravy train.

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  3. Things We Saw Today: Fight Crime In Style With This Batman Hair Bow

    NANANANANANANANANANANANANANANANA HAIR BOOOOWWWW.

    You can wear this leather Batman bow by Etsy seller Dulcecalaveritas either as a hair bow or a necktie. Or both. Just place bats all about your person.

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  4. Things We Saw Today: Doctor Doom As an ’80s Pop Sensation

    Nice shades.

    Rocky Davies also did 80s album covers for the Joker, the Xenomoprh, and Shredder. "You know, like Doom tried to do some good PR and produce an upbeat pop album," says the artist. "It has hits like 'Latveria, Why Latveria?' and 'Doom Done Did It Again' and 'Four Coffins' and 'Chrome Dome.'"

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  5. You Only Have Three Hours Left to Prove You’re Not a Horrible Person By Donating to the Reading Rainbow Kickstarter

    Didn't donate? You monster! Do you hate joy?

    The Reading Rainbow Kickstarter has seen some good times: Smashing through its $1 million goal in less than a day, which caused LeVar Burton to break down in tears. Getting some cool Star Trek and Veronica Mars-related rewards. Seth MacFarlane doing a thing you actually like: promising to donate $1 million of his own if the campaign makes it to $5 million, which, oh yeah, it already did. And now you have mere hours left to donate, so get to it!

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  6. Reading Rainbow Kickstarter Nabs Rewards From Ouya, Pebble, and Veronica Mars

    How the HELL high is this butterfly gonna fly, already?

    So you know how in Lord of the Rings when Frodo is like "I will take the Ring" and all the other guys at Elrond's council are like "awesome, you totally have my axe and stuff"? (Obviously I am paraphrasing here). Anyway, the crowdfunding equivalent is basically happening right now, as four of the highest grossing Kickstarters are teaming up to donate rewards from their campaigns to the new reigning champion, Reading Rainbow. Quick! Who has dibs on being Aragorn?

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  7. New Donations to Reading Rainbow‘s Kickstarter Will Be Doubled by Seth MacFarlane

    $1,000,000 in the skyyyy. I can go twice as hiiiiigh.

    The return of Reading Rainbow smashed its initial Kickstarter goal of $1,000,000, but the more money its campaign can raise, the more classrooms LeVar Burton can reach. That's why Seth MacFarlane is now matching the next $1,000,000 dollars in donations as the campaign makes its way towards a whopping $5 million dollars. Now your donation can go twice as high.

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  8. LeVar Burton Assembles Elite Star Trek Team for Reading Rainbow

    Resistance is futile.

    What does the Internet like more than Geordi La Forge? Geordi La Forge and his Enterprise friends reading bedtime stories, of course! To reach the Reading Rainbow Kickstarter's updated goal of $5 million, LeVar Burton has assembled a fleet of Star Trek actors for a series of live shows, and yes--Shatner and Professor X will be in attendance.

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  9. LeVar Burton Teams up With Funny or Die to Show the Dangers of Reading

    "No man should have this power."

    Last week the Internet showed its love for Reading Rainbow by donating millions of dollars to rebooting the classic series, and dear God, what have we done? Funny or Die shows the dystopian reality that would result if reading truly gave you the power to "do anything." That poor, poor butterfly.

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  10. Watch LeVar Burton Explain the Science of How Double Rainbows Form

    Simple: they raise $2.6 million on Kickstarter, right?

    How do double rainbows form? After the successful campaign to revive Reading Rainbow, LeVar Burton knows a whole lot about the subject, so he'll tell you how it happens in nature, since we all now know how it goes down on Kickstarter.

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