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movie theaters

  1. Kill It With Fire: Chinese Movie Theaters Are Putting Audience-Goers’ Texts On Screen


    I like to think I'm pretty forward-thinking about tech. I'm not one of those pretentious assholes who makes holier-than-thou comments about how people need to unplug from their screens and connect with the natural world, brahhhhhh. I hate the "Must humans play God?!" sci-fi trope. But so help me God, if this becomes a thing I will lose my shit, potential hypocrisy be damned.

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  2. Alamo Drafthouse Officially Bans Google Glass From All Theaters

    Movies: 1 | Glass: 0.

    Still unnerved by the idea of people wearing Google Glass everywhere? If you live in Texas, Colorado, Michigan, Missouri, Virginia, or in New York City, there's now a place you can go to get away from all that wearable tech: the Alamo Drafthouse.

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  3. Screening of Noah Cancelled After Theater Floods

    I cannot think of A Passion of the Christ equivalent for this, and that's probably a good thing.

    Patrons of the Vue Cinema in Exeter, England were unfortunately unable to catch the first screening of Noah last Friday. But divine intervention (or a broken ice machine) still gave them plenty to talk about.

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  4. There’s Scientific Proof That You Should Eat Popcorn at the Movies

    Yes. Yes yes yes yes yes yes yes. Yes.

    A study by researchers at the Cologne Institute has determined that eating popcorn makes moviegoers at least somewhat immune to advertisements—for example, those godawful commercials that you're forced to sit through before the movie starts. "Thank you for watching Regal FirstLook" my tuchus. Not like I have a choice, Regal.

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  5. Film Critic Calls 911 After Spotting Cell Phone Use At Press Screening


    Many theater-goers are annoyed by cell phone use during films but one journalist at the Toronto International Film Festival took his response to the extreme yesterday - he called 911.

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  6. Japan Is Getting Iron Man 3 In Smell-O-Vision

    Japan :D

    OK, technically it's called 4DX, not Smell-O-Vision, and "odor effects" is only one part of it. But "4DX" just doesn't have the same ring to it.

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  7. Reward For Not Texting In A Theater? There’s An App For That.

    Almost Totally Excellent

    At a recent trip to the theater I was greeted with two things; one was a message from the chain asking us not to use our cellphones during the show, another was a paid advertisement that talked about texting during a movie as if it were ok. Needless to say, while I assume most people are against cell phone usage of any kind during a film, there are those out there who think it's ok. But a new app aims to reward customers for good behavior. Will it work? 

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  8. Will You Have To Pay 3D Prices (Or More) At The Theater For The 48 FPS Hobbit Showings?

    Not all that glitters is gold

    I'm gonna go ahead and guess most of us would pay anything to see Peter Jackson's Hobbit films but when it comes to theater trips these days, not all of us have Smaug's gold collection. When you decide to see a 3D film, things get get even worse. So what about this new technology that Jackson is using for his trilogy? Will you be paying more at the door? 

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  9. We Want To Go To There: Batcave Movie Theater

    Holy Rusted Metal Batman!

    You'd have to be Bruce Wayne to afford this Batcave movie theater but hey, a geek can dream. In our last "We Want To Go To There" we brought you the magical storybook stage from the Tomorrowland Festival. Today, we've got a custom built home theater from EliteHTS. It cost $2 million dollars and if you don't like the first one, don't worry, there's a second model.

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  10. Star Trek: The Next Generation Is Coming To A Theater Near You!

    Make It So

    To celebrate the impending release of Star Trek: The Next Generation Season 1 on blu-ray (and the 25th anniversary of the show), NCM Fathom and CBS TV are holding a special theatrical event for one night only. Trekkers will get the chance to go where no one has gone watch TNG episodes in a movie theater!

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  11. Theater Executives Seriously Discuss Allowing Cell Phone Use During Movies

    Today in things that make us scream incoherently

    We've brought you stories before about texting in movie theaters and musical venues but now, some major theater executives have put their hat into the ring. The boxing analogy fits here, you see, because these executives are considering allowing cell phone use in theaters and a lot of moviegoers are not happy about it. 

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  12. Young Moviegoers Are Totally Ok With Texting In Theaters

    Today in things that make us scream incoherently

    Well, I guess this means I'm officially old. I detest any cell phone use while out to see a movie but apparently them youngins' think it's just swell. The Hollywood Reporter conducted a poll to figure out how Americans discover and consume entertainment and found out social media is huge (obviously) and that a lot of people would prefer a theater in which you were not only allowed, but encouraged, to text. And to them I say, "Get off my lawn!"

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  13. Disney Extends The Lion King 3D For “At Least” One More Week

    Yes. Yes yes yes yes yes yes yes. Yes.

    After topping the box office for the second week in a row -- and only showing a 27 percent drop -- Disney has announced that it will be extending its engagement of The Lion King 3D for at least one more week. It was originally only going to run for two weeks, ending this Friday, but now that 1994 movie is attracting a huge audience (and beating Brad Pitt's Moneyball in the process), the studio has realized something that spells wonderful news for the movie theater industry: people definitely like going to the movies again.

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  14. Moviepass is an All-You-Can-Watch Ticket to the Movies

    Not only is Moviepass a website that has popcorn pop with a satisfying sound each time someone signs up to the service and a manual popcorn generation button, but it actually offers a service that is like Netflix, but for tangible movie theaters, as opposed to your iPad or PlayStation 3. The service, which costs $50-per-month (an additional $3 for each IMAX or 3D movie), allows subscribers to watch unlimited movies in actual theaters using their smartphones as tickets. Using an HTML5 application (with the native app coming soon), users can search for a movie, find local showtimes and watch the flick after they check into the theater. Aside from the $50 unlimited service, Moviepass is also planning on offering a four-movie-per-month $30 limited pass.

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  15. The Real Effect the 3-D Fad Might Be Having on Your 2-D Movies

    Inside of a dog it's too dark to read

    One of the biggest complaints about the current 3-D technology used in theaters intrinsically creates a darker, less-colorful picture, and according to some investigative reporting, you may be suffering through 3-D's drawbacks with non of its intended effects anyway. According to a very good investigative report from The Boston Globe, it’s relatively common practice for theaters that use Sony’s 4K digital projectors, which need an additional 3D lens in front of the regular lens when 3D movies are playing to allow for the polarization effect that makes the 3D image possible, to simply leave the 3D lenses in place when playing 2D fare through the same projector. The result, which the article says affects Regal, AMC, and National Amusements theaters: A dramatically darker picture, sapped of color. >>>Read the rest on Geekosystem

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  16. Movie Theaters Are Leaving 3D Lenses on for 2D Movies, and It’s Making Them Worse

    Believe it or not, it's possible for the mere presence of 3D movies in theaters to make the more numerous 2D offerings look worse. According to a very good investigative report from The Boston Globe, it's relatively common practice for theaters that use Sony's 4K digital projectors, which need an additional 3D lens in front of the regular lens when 3D movies are playing to allow for the polarization effect that makes the 3D image possible, to simply leave the 3D lenses in place when playing 2D fare through the same projector.The result, which the article says affects Regal, AMC, and National Amusements theaters: A dramatically darker picture, sapped of color.

    So why aren’t theater personnel simply removing the 3-D lenses? The answer is that it takes time, it costs money, and it requires technical know-how above the level of the average multiplex employee. James Bond, a Chicago-based projection guru who serves as technical expert for Roger Ebert’s Ebertfest, said issues with the Sonys are more than mechanical. Opening the projector alone involves security clearances and Internet passwords, “and if you don’t do it right, the machine will shut down on you.’’ The result, in his view, is that often the lens change isn’t made and “audiences are getting shortchanged.’’
    Even more insidiously, some movie theater employees say that this isn't just a matter of oppressive DRM stumping projectionists, but that it's official, albeit unspoken, policy to leave the dimming 3D lenses in place for 2D films: Said one, "If we knew a house would be opening ‘Harry Potter’ and it wasn’t going to be 3-D ... I would ask them to swap the lens out and it would either go nowhere or come back with a negative from the regional technician, usually with the impression that it came from above.’’ ( via Boing Boing)

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  17. Coming Soon: Movie Theaters That Watch You

    Because against all odds, there were some corners of the public square where every action was not being sliced and diced and sold to some marketing firm: Movie theater owners are currently experimenting with monitoring technology that allows them to track the audience's reaction to any given moment during a film, then pass that information along to film studios and ad agencies. Interestingly, the tech used to do this stems from antipiracy measures already implemented in theaters, such as CCTV cameras that are already covertly being used to monitor many filmgoers. In partnership with the University of the West of England's Machine Vision Lab, a video surveillance company called Aralia Systems wants to slap emotions analytics software on cameras aimed at audiences, and has already been awarded a £215,000 grant to do so.

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