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Eli Schwartz

  1. Public Relations Company Sends Horrible Emails to Customer, Gets Soundly Shamed by Penny Arcade [UPDATED]

    The Internet allows people to post their grievances with just about anyone to an audience so earth-shatteringly wide that no matter the subject, even if it is something absurd that one would assume no one would agree with, people will agree with and take up arms in your Internet name. The Internet can be used the other way around as well, as a great tool for public relations. What happens when someone in public relations loses his cool at some poor customer who was only trying to find out the shipping date of a long-overdue Avenger controller? Why, the Internet becomes captivated, of course! The story is certainly helped by the fact that Mike Krahulik, otherwise known as Gabe of Penny Arcade was involved and posted the entire email corresponded chain to his website. The ridiculously absurd story, recounted after the break.

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