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Indie music distribution firm IRIS [Independent Recording Industry Services] has enlisted newborn babies in the fight against music piracy. The above onesie, which reads “I share everything but my music,” was designed by illustrator and animator S. britt of Yo Gabba Gabba! and Nick Jr. fame.
Hypebot is suspicious of the underlying child-indoctrinating message:
The campaign is a cutesy way to start the conversation about music piracy with kids. But does the rabbit seem a little conceited? Does the raccoon resemble a thief? And if that orange is an MP3, the rabbit appears too stuck-up to take it.
The shirt costs $14.99 and is also available in youth sizes.
(Hypebot via TorrentFreak | T-shirt page)
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